Am I the only one who's noticed the Blogspot verification codes are getting impossible for human eyes to decipher?
When I'm told to "Enter the letters as they are shown in the image," I'd like to see what they are.
Showing posts with label blogging. Show all posts
Showing posts with label blogging. Show all posts
Blogs Are More Than All That
Riffing on SAI's post on eMarketer's analysis of how much ad money blogs actually get. One of the commenters pointed out a strength of blogs -- that they're optimized for search, and are a powerful publishing software. Here's my take:
Blogs are optimized not only for search, but also for all kinds of other exchange, import, export, sharing, "clouds" and so on: tagging, comment sharing across blogs, integration with all kinds of feed readers and bookmarking systems, easy feeds through RSS and the like, import into Widgets, trackbacks and pings that tell folks when you've linked to them, integration with Twitter and other third party apps, including some yet to be built.
Not to mention posting of all forms of media, easily, by a single individual -- video, audio, podcast, Flash (if the file's been built), images, graphics, etc. etc. And the individual needs next to no HTML experience on many of the platforms.
They allow for easy categorization and tagging, are optimized for flexible templates with CSS that allows changes throughout at a whim, with -- depending on the platform -- easy integration with email blasts and ads and on and on.
Blogs are a CMS, a publishing system, yes, but I would argue a publishing system that by their interactive and flexible and easy sharing and cross postin are much more likely to create what I'll call a three-dimensional network of media and information than other systems. They can be one-to-many, many to one, many to many, machine to many and many other permutations and combinations.
Yes, regular old Web sites can be build to do all the things I've said above. But one person with a minimal amount of coding expertise can do everything I've specified above. Not true for other kinds of sites I'm aware of.
Blogs are optimized not only for search, but also for all kinds of other exchange, import, export, sharing, "clouds" and so on: tagging, comment sharing across blogs, integration with all kinds of feed readers and bookmarking systems, easy feeds through RSS and the like, import into Widgets, trackbacks and pings that tell folks when you've linked to them, integration with Twitter and other third party apps, including some yet to be built.
Not to mention posting of all forms of media, easily, by a single individual -- video, audio, podcast, Flash (if the file's been built), images, graphics, etc. etc. And the individual needs next to no HTML experience on many of the platforms.
They allow for easy categorization and tagging, are optimized for flexible templates with CSS that allows changes throughout at a whim, with -- depending on the platform -- easy integration with email blasts and ads and on and on.
Blogs are a CMS, a publishing system, yes, but I would argue a publishing system that by their interactive and flexible and easy sharing and cross postin are much more likely to create what I'll call a three-dimensional network of media and information than other systems. They can be one-to-many, many to one, many to many, machine to many and many other permutations and combinations.
Yes, regular old Web sites can be build to do all the things I've said above. But one person with a minimal amount of coding expertise can do everything I've specified above. Not true for other kinds of sites I'm aware of.
Good PR: It's the Conversation, Stupid
I'm the worst example oright now, because I haven't been blogging in here (or at my company site TeemingMedia.com) often enough -- I can't seem to find the "down moments" that Instapundit Glenn Reynolds refers to. I guess being busy is a good thing.
But Scoble has some good tips for blogging, and how 4-Hour-Work-Week's Tim Ferriss and others make it a conversation with bloggers, get in on the back-and-forth, and score big PR. Not about sending out press releases, or announcements, but rather cultivation and relationships over time. No surprises, but a good story. Here, in Fast Company (and thanks for pointing it out -- you know who you are).
But Scoble has some good tips for blogging, and how 4-Hour-Work-Week's Tim Ferriss and others make it a conversation with bloggers, get in on the back-and-forth, and score big PR. Not about sending out press releases, or announcements, but rather cultivation and relationships over time. No surprises, but a good story. Here, in Fast Company (and thanks for pointing it out -- you know who you are).
Subscribe to:
Posts (Atom)